Friday, February 10, 2012

In response to Christine's post...


Question: Do you think showing the ads before the game was a good marketing strategy or not? 
Personally I think that showing the ads before the Super Bowl wasn’t the best marketing strategy, but then again it could of helped promote. Other people could of told their family members or friends about these ads, making them want to watch the Super Bowl just so they could see how good the ads really were. But they could of just looked at the ads on the Internet. I believe that they shouldn’t change how things have been done for years. Changing the tradition messes things up; old ways tend to work better and by changing things causes problems and issues. I think that the commericals and ads should be a surprise just like in the past years. This was one of my favorite ads from the Super Bowl. What was your favorite 2012 Super Bowl Ad? How do you think they came up with the idea in showing the ads before the game fit in the strategic planning process?
http://www.youtube.com/watch?v=2-FCzvq984k&NR=1&feature=endscreen

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